Improve the rating of products on prom.ua - 10 effective tips

Do you want to improve the rating of products on Prom.ua? Here are 10 effective methods for increasing the working rating! Read the guide and increase sales!

Prom.ua is one of the top 5 most well-known and active marketplaces in Ukraine. It’s a platform that will surely bring you sales if used correctly.
Increasing your store’s rating is the top priority for every seller on Prom.ua. Today, you will learn:
✅ How to influence product ratings;
✅ Official marketplace recommendations;
✅ Practical life hacks from HugeProfit for quick results.

Planning to start your own business? For example, opening a pet shop? Then it’s crucial for you to understand: how much money is needed to open a store. This investment will quickly pay off thanks to effective work on Prom.ua — the main thing is knowing how to get your products to the top!

How the Prom.ua Rating Algorithm Works and How to Manage It

How the Prom rating algorithm works and how to manage it

Prom.ua is not just a marketplace, but a mechanism with clear rules of the game. To ensure that the Prom rating of your store constantly increases, you need to understand its logic. Let’s start with the basics: 5 mandatory requirements without which it is impossible to increase the rating of products on Prom:

  1. ✅ Detailed product cards
    Unique descriptions with keywords, technical specifications, photos/videos, and honest information about availability.
    Why is this important? The algorithm penalizes “raw” cards.
  2. ✅ Products must be in stock
    Not just added to the catalog, but actually ready for shipment.
    Life hack from HugeProfit: With zero availability, the product drops out of the search results.
  3. ✅ Visibility on the showcase
    Set up categories, filters, and promotions — this affects the positions.
  4. ✅ Up-to-date conditions
    Delivery, discounts, and guarantees must be accurate every day.
  5. ✅ Complete company information
    Details, contacts, reviews — customer trust = a plus to the rating of products on Prom.

How to Really Influence the Rating?

These 5 steps are just the beginning. The Prom rating of your store depends on detailed information:

  • The more fields filled in the product card, the higher the position.
  • 🔥 The faster the responses to orders, the better the algorithm evaluates.
  • 📈 The higher the conversion to purchases, the faster the rating grows.

HugeProfit advises: don’t just meet the minimum — exceed it. Add video reviews, create collections of products, analyze competitors. This is exactly what provides the answer to the question: “how to really influence the rating” and bring the store to the TOP.

Checklist: 10 Steps to Increase Your Store’s Prom Rating

Checklist - 10 steps to increase your store's Prom rating

How to increase the rating on Prom.ua? Start with these fundamental rules that directly affect the rating of products on Prom and the overall position of the store.

1. Accurate Categorization — The Foundation of Success

Choose the correct category for each product. This determines:

  • Who your product “competes” with in the search results;
  • Whether it will reach the target audience;
  • How quickly the Prom rating of the store will grow in a specific segment.
    🔹 Why is this critical? A product in the wrong category loses up to 70% of clicks and drags down the overall rating of products on Prom.

2. Clear Names — No Extra Questions

The product name should be intuitively understandable for the buyer:

  • Use the brand if it is well-known (for example: “Nike Air Force 1 Sneakers”);
  • If the brand is weak — add a unique bonus (“LED candle with 3 batteries included”).
    🔹 Tip from HugeProfit: The name should contain key search phrases.

3. Professional Photos — Your Main Sales Tool

High-quality photos are an essential condition for promotion:

  • Without photos, the product won’t make it to the first page of search results, especially in competitive categories;
  • Buyers make choices “blindly”: photos should reflect details, color, texture, size;
  • Add 3-5 images + video (if possible).
    🔹 How to increase the rating thanks to photos? Products with professional images receive 45% more orders and fewer returns.

4. Detailed Product Description: Your Main Tool for Increasing Rating on Prom.ua

How to increase the rating on Prom? The first step is to provide a detailed product description. This is not just a formality, but a powerful mechanism for influencing the rating of products on Prom. The deeper you disclose the information, the higher the position in the marketplace’s search results.

Why does this work?

✅ Uniqueness of content
Copying descriptions from other sites? The algorithm recognizes plagiarism and lowers positions!

✅ Prom.ua algorithms scan texts
The system evaluates the relevance of the description to search queries. Fill the text with key phrases (for example: “buy a drill-screwdriver in Kyiv”) to get into the top of the search results.

✅ Customer trust = growth in conversion
A detailed description:

  • Dispels doubts (“Does this battery fit my smartphone?”);
  • Reduces the number of returns;
  • Increases the chance of a positive review — which directly affects the rating of products on Prom.

Provide a detailed product description — this is the most powerful way to influence the rating of products on Prom. Spend 15 minutes creating quality content, and your product will outperform competitors in the search results. Start with the text — it works even when you sleep!

Suppliers who add descriptions longer than 3000+ characters receive 60% more clicks (data from HugeProfit).


Mobile applications of the CRM system HugeProfit

Use all the advantages of a mobile device for inventory management:
– mobile barcode scanner
– adding sales in 2 clicks
– creating and tracking TTN
– controlling balances on Prom, Rozetka, OpenCart, Woocommerce, Khoroshop
– Many warehouses and employees


5. Discounts: Your Secret to Rising in the Rankings

Even a small discount (5-10%) can boost a product in the search results and enhance the Prom rating of the store. Why does this work?

  • The algorithm creates separate categories: “discounts”, “wholesale”, “free delivery”;
  • A product that was “lagging” in the regular search results soars to the top of filtered categories;
  • Important: Don’t engage in dumping — choose strategic positions for discounts.

🔸 How to increase the rating on Prom thanks to this?
Launch a temporary promotion on 2-3 products with high competition — this will give a quick effect!

6. Gifts: A Magnet for Buyers

An additional bonus is a classic way to attract attention:

  • Choose season/audience appropriate gifts (a toy with children’s clothing, gloves with gardening tools);
  • Be sure to include the word “gift” in the product name (“Free-flowing dress + scarf as a gift”);
  • Detail the conditions in the description or photo.

🔸 Why does this affect the rating of products on Prom?
Such products receive 30% more clicks (data from HugeProfit), which directly increases the positions.

7. Flexible Pricing Policy = Fewer Questions

Indicate all price options:

  • Retail for single purchases;
  • Wholesale for bulk buyers;
  • Price per batch/set.
    The more detailed — the fewer emails from customers and the higher the conversion, which positively affects the Prom rating of the store.

8. Delivery Options: Expand Possibilities

Don’t limit yourself to one service! Offer:

  • Free delivery by courier in Kyiv;
  • Ukrposhta for regional centers;
  • Self-pickup from the warehouse.
    🔹 Why is this key to increasing the rating?
    Buyers filter products by type of delivery — your store will appear in more search results!

9. Reviews: Only Honest and Strategic

How to increase the rating on Prom through reviews?

  • Don’t inflate! A ban nullifies all efforts;
  • Actively ask buyers to leave reviews;
  • Attention: Reviews from buyers with a rating <20% are not considered by the system!
    🔸 Tip from HugeProfit: Automate the request for a review after receiving the order.

10. Life Hack from HugeProfit: Speed = Rating

Life hack from HugeProfit - Speed = Rating

Connect your store to HugeProfit CRM to:

  • Instantly process orders (“In processing” status within 5 minutes);
  • Automate the sending of invoices and notifications to customers;
  • Reduce processing time by 70%, which directly increases the rating of products on Prom.

🔸 Result: Your store jumps to the top of search results, overtaking competitors with slow service.

Full overview of HugeProfit integration with Prom.ua: how it increases your rating

HugeProfit is a Ukrainian CRM system that radically automates work with the marketplace. Here’s how it affects the rating of products on Prom and the Prom rating of the store:

Key Benefits of Integration

Automation of Order Processing

  • Instant receipt of orders through the official Prom.ua API
  • Automatic statuses, distribution among managers, document templates
  • Result: The rating on Prom grows due to processing speed (+70% efficiency)

Real-Time Warehouse Synchronization

  • Automatic reservation of goods upon purchase
  • Updating balances on Prom.ua without manual input
  • Working with an unlimited number of warehouses
  • Why is this important? The algorithm shows “in stock” items higher — this directly affects the rating of products on Prom

Deep Work with Logistics

  • Auto-generation of invoices for Nova Poshta/Ukrposhta
  • Tracking delivery from dispatch to receipt
  • How does this increase the Prom rating of the store? The fewer “overdue” deliveries, the higher the system’s rating

Additional Tools for Breakthrough

📊 Comprehensive Analytics

  • Financial reports (profit/loss by SKU)
  • Manager efficiency
  • Analysis of category popularity
  • How does this affect the rating on Prom? You identify “weak links” and optimize the assortment

👥 Role Distribution

  • Courier sees only addresses
  • Manager — only orders
  • Accountant — financial data
  • Result: Reduction of errors → more positive reviews → growth of the Prom rating of the store

💬 Prom.ua Chats in HugeProfit

  • All dialogues with customers in one CRM window
  • Instant responses without switching between tabs
  • Sending photos/documents in 1 click
  • Why is this critical for the rating of products on Prom? Fast communication = customer trust = positive reviews

Conclusion: Your Path to the Top

Connecting HugeProfit to Prom.ua is:
🔹 +89% speed of order processing
🔹 Automatic updates of balances and invoices
🔹 Full control over finances and assortment
🔹 Single system for communication with customers

“Stores on Prom with HugeProfit integration increase their rating on Prom itself by 40% in 2 months”

Ready to boost your store’s Prom rating? Connect HugeProfit — your competitive advantage is already waiting!

Choose the best plan and grow your business with us

Free

If you don't have many sales and products, you can use the accounting software for free!
FREE uah. / Month Get started You can add: 50 sales/month 300 items ∞ employees ∞ warehouses ∞ integrations

Confident

For small businesses with no more than 200 sales per month, this rate is ideal
199 uah. / Month Buy now You can add: 200 sales/month 2000 items ∞ employees ∞ warehouses ∞ integrations

Pro

Unlimited tariff for large businesses. No restrictions on sales accounting
1199 uah. / Month Buy now You can add: Unlimited sales/month 100000 items ∞ employees ∞ warehouses ∞ integrations